In today's scoop we will learn
AI-powered tools are transforming video ad creation.
JSON prompting offers superior control and cinematic quality for AI videos.
Google's Veo 3 model, accessed via Flow, generates realistic video with audio.
Subscriptions to Google AI Pro or Ultra provide access to these advanced capabilities.
What Is It ?
Free Gemini Upgrade
Google Veo 3 is the latest state-of-the-art generative AI model from Google DeepMind, designed to create high-fidelity, 8-second videos from text or image prompts. It excels in realism, physics, and prompt adherence, and uniquely offers natively generated audio, including sound effects and dialogue. Flow, a dedicated AI filmmaking tool from Google Labs, is custom-designed to leverage Veo 3, Imagen, and Gemini models, providing an intuitive interface for creating cinematic clips and stories.
How It Works ?
Structured Instructions
JSON (JavaScript Object Notation) prompting is a method of organizing your video instructions in a structured, machine-readable format using key-value pairs. This eliminates the ambiguity of natural language, allowing the AI to understand exactly what you want.
Enhanced Control
By defining parameters like camera composition and motion, subject appearance, scene location, lighting, and audio cues within a JSON structure, you gain granular control over the AI's output, leading to more consistent and precise results.
AI-Assisted Prompt Generation
Tools like ChatGPT or Gemini can be configured with specific instructions and reference examples to automatically generate perfectly crafted JSON prompts from your natural language ideas, simplifying the complex structuring process.
Seamless Integration with Flow
Once a JSON prompt is generated, it can be directly pasted into Google Flow's interface. Flow then uses Veo 3 to generate the video, offering options for different quality and speed settings.
Upscaling Capabilities
Even videos generated in 720p (Veo 3 Fast) can be upscaled to 1080p directly within Flow, or further to 4K using third-party upscalers for even higher quality.
Why It Matters ?
This approach significantly elevates the quality of AI-generated videos, making them indistinguishable from high-budget productions. It empowers content creators and brands to:
Achieve Cinematic Quality
Produce videos with realistic motion, advanced physics, and integrated audio that meet professional standards.
Increase Creative Control
Direct the AI with precision, ensuring the output aligns perfectly with their vision for advertisements, short films, or social media content.
Boost Efficiency
Rapidly iterate on ideas and generate multiple versions of a scene or ad, drastically cutting down production time and costs compared to traditional methods.
Pricing
Access to Google Veo 3 and Flow requires a Google AI subscription:
Google AI Pro
Priced at $19.99 per month, this plan offers limited access to Veo 3 Fast and includes 1,000 monthly AI credits for use across Flow and Whisk. This allows for approximately 50 Veo 3 Fast videos or 10 Veo 3 Quality videos per month.
Google AI Ultra
For more extensive use, this plan costs $249.99 per month (with an introductory rate of $124.99 for the first three months). It provides the highest limits, including 12,500 monthly AI credits, enabling up to 625 Veo 3 Fast videos or 125 Veo 3 Quality videos. It also unlocks advanced camera controls and consistent 1080p resolution.
Gemini API (for developers)
Veo 3 is available at $0.75 per second for video and audio output, while Veo 3 Fast is priced at $0.40 per second.